Osteolicious
15 October 2006, 22:46
Osteopaths are often lumped in with all kinds of practitioners of dubious alternative ‘medicine’. In fact they are highly trained, qualified medical professionals. The Hewetts wanted a new logo that communicated this without abandoning the idea that they do provide an alternative that often works when mainstream medicine fails. I gave them two ribbons, one blue (like the NHS) to symbolise their medical credentials, one green to symbolise their holistic, working-with-nature approach. The ribbons entwine, and the resulting person is full of health and good posture. Hurrah!